Functional enhancement and technical optimization of promotion planning

A global acting customer has established a software-supported sales-planning process, that includes campaign planning and monitoring. It enables fast and efficient creation, validation and tracking of these campaigns. Due to changing global and regional processes, and certain change requests of the business Units, complex requirements are raised against the application. PTA acts as full service Provider, including projectmanagement, development, quality assurance as well as business analyis and deployment. The current release is based on the refinement of the sales funnel and various enhancements of existing funcitonalities.