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Marketing advertising space

This IT project is part of our digitalization and optimization of our customers’ IT landscape. Through targeted measures, we promote technological progress, optimize cross-system processes and create a sustainable basis for future developments. Our IT reference projects serve as a basis for orientation. They support the reusability of tried and tested concepts as part of project implementation.

Project duration: 5 months

Brief description

Design and development of an application for marketing the tools (advertising space) in the points of sale of a retail chain that is active throughout Germany. In addition to master data maintenance, the application includes calculations and processing.

Supplement

The program's functions include controlling all promotional bookings over multiple years by means of entries in the booking list, as well as creating and mailing weekly promotion plans for all shops. Furthermore, offers and order confirmations are created and sent to publishers. The invoices to be generated and the subsequent invoice approval are generated from the program.

IT project data

Project period01.11.2006 - 31.03.2007

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Marcus Rödiger, ein Mann mit braunen Haaren und Brille

Marcus Rödiger

Head of Consumer Goods & Retail

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We provide information on the handling of the data collected here in our privacy policy.