This IT project is part of our digitalization and optimization of our customers’ IT landscape. Through targeted measures, we promote technological progress, optimize cross-system processes and create a sustainable basis for future developments. Our IT reference projects serve as a basis for orientation. They support the reusability of tried and tested concepts as part of project implementation.
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Creation of training materials for carrying out campaigns in ClickDimensions
Project duration: 2 months
Brief description
Consulting for creating an agency briefing for introducing an e-mail automation solution based on Microsoft Dynamics CRM and ClickDimensions. Concept of training documents for carrying out e-mail marketing campaigns with presentation.
Subject description
As a proprietary measure for a trade fair, an agency briefing is designed for creating standardized HTML e-mail templates adapted to customer requirements in the Free Style Editor of ClickDimensions. In addition, campaign-specific training documents are required for implementing use cases in e-mail marketing.
IT project data
- Industries mechanical and plant engineering
- Specialist tasks campaign management, Customer Relationship Management (CRM), documentation, Marketing
- DP tasks concept
- System environments standard software: CRM systems
- Procedure model iterative procedure
- Standard software and BI ClickDimensions, Microsoft Dynamics CRM
Project period10.12.2015 - 27.01.2016
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