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Implementation of a CRM standard solution for the areas of service, sales and marketing
Project duration: 1 year
Brief description
An existing standard CRM solution is expanded for use with several clients, so that it can be successfully implemented in three further country organizations. Another function module is also added to reflect long-running forms of therapy. The system is optimized so that several national affiliates in an organization can be reflected with clearly-segregated master data and movement data.
Supplement
The overall solution covers the fields of service, sales and marketing. It covers locally-installed, web-based and mobile clients. Adjustments are also made in the analytical area of business intelligence / data warehouse components.
Subject description
The enhancements enable the documentation of special, long-term forms of therapy, as well as the setting up and automatic generation of regularly recurring purchase orders to supply customers with consumption materials.
Overview
- Branchen pharmaceutical industry
- Fachaufgaben Customer Relationship Management (CRM), Marketing, sales, servicing
- DV-Aufgaben standard software development
- Systemumgebungen Business Intelligence, Client/Server, Internet/Intranet, Mobile Computing, standard software: CRM systems
- Vorgehensmodell iterative procedure
- Datenbanken MS SQL Server
- Entwicklungs- und Testtool MS Team Foundation Server TFS, MS Visual Studio,
- Standardsoftware und BI Microsoft Dynamics CRM
Project periodProjektzeitraum01.03.2012 - 28.02.2013
Contact
PTA GmbH Head Office
Weberstraße 2-4
D-68165 Mannheim
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