27. May 2019

IT meets ART 2019: Review

A journey from the beginnings of digitalization to the future

Art and IT – do they even belong together? PTA GmbH said yes and hosted the fourth event in the “IT meets ART” series on May 16, where participants were able to gain an insight into impressive technologies and best practices for digital transformation. In addition to exciting art and IT topics, there was another reason to visit the event at the Kunsthalle Mannheim: PTA GmbH is 50 years old!

Digitization and art with thinkers before and after digitization

Successfully navigating the digital transformation – that is the goal in companies. That’s why PTA, together with colleagues from WirtschaftsWoche, has now organized the IT meets ART event for the fourth time. In top-class presentations, the guests experienced a journey from the beginnings of digitalization to the future.

Prof. Dr. Dr. h.c. Peter Rütger Wossidlo, founding dean of the Bayreuth Faculty of Business Administration and Economics, reminded the audience in his lecture that digitalization was already taking place 50 years ago, not least by Mannheimer Programmier-Technische Arbeiten GmbH (PTA GmbH), which was founded in 1969.
Dr. Stefan Heizmann, CIO of Heidelberger Druckmaschinen AG, gave insights into the digitalization strategy of Heidelberger Druckmaschinen in his presentation “Heidelberg goes digital”. Prof. Dr. Gunter Dueck, former CTO of IBM and Professor of Mathematics, was an eloquent author of numerous specialist books and drew an entertaining line between art, AI and IT. The event was moderated by Léa Steinacker, founding member of ada, the platform for digital life and the economy of the future, and former CIO of WirtschaftsWoche.

IT meets ART at the Kunsthalle Mannheim: Reflect, think ahead, celebrate

As in previous years, this year’s IT meets ART kicked off with a guided tour of the museum. The Kunsthalle Mannheim combines classic exhibition concepts with innovative digital offerings, such as virtual and augmented reality. After the presentations, visitors had the opportunity to round off the evening with further discussions and networking over finger food.

“The acronym PTA (Programmier-Technische-Arbeiten) has not lost its relevance and significance 50 years later; digitalization and a wide range of IT-related services are more in demand than ever. We are delighted that we were able to celebrate together with over 200 guests at the Kunsthalle Mannheim,” explains Dr. Tim Walleyo, member of the PTA Executive Board.

Robert Fischer

Marketing Manager

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