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Central planning and control of commercial campaigns – further development

Project duration: 5 months

Brief description

Further development of a central application for planning, control and subsequent review of advertising campaigns for an international trade company.

Supplement

The project is then to be carried out with respect to a completed individual software project in order to include new requirements into the individual software as enhancements. The procedural model is modified compared to the previous project in order to achieve a Kanban-based procedure. This allows the requirements analysis and definition to be included in the scope of the project. The development is carried out as a .Net project (C#) based on a customer framework, in connection with an Oracle Enterprise Server. Various external systems are connected via ESB, web services and database links.

Subject description

The application supports the department in all phases of the sales promotion. In particular, functions for campaign planning, sales promotion planning, sales promotion controlling, and subsequent analysis of completed sales campaigns are made available. This includes the provision of various reports for the department and the company management.

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Marcus Rödiger, ein Mann mit braunen Haaren und Brille

Marcus Rödiger

Retail sector manager

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